http://www.hotseonews.com HOT SEO News - Stay optimized reading all SEO news online Fri, 18 May 2012 16:48:09 +0000 en hourly 1 http://wordpress.org/?v=3.0 http://www.hotseonews.com/facebook-ipo-vs-ford-real-world-valuation-comparison.php http://www.hotseonews.com/facebook-ipo-vs-ford-real-world-valuation-comparison.php#comments Fri, 18 May 2012 16:48:09 +0000 admin http://www.beanstalk-inc.com/blog/?p=4052 About 10 minutes ago (as I start writing this blog post at least) investors were able to buy into Facebook.  At opening the price was estimated at $38/share which gives Facebook an overall value of $107 billion.  Wait … let me say that again.  That’s one[..]]]> http://www.hotseonews.com/facebook-ipo-vs-ford-real-world-valuation-comparison.php/feed 0 http://www.hotseonews.com/link-decay-your-link-profile-might-be-rotting-away.php http://www.hotseonews.com/link-decay-your-link-profile-might-be-rotting-away.php#comments Fri, 18 May 2012 13:25:00 +0000 admin http://www.searchenginepeople.com/?p=27117 Link decay sounds like a new concept to most webmasters, but in fact it's an old one, and has been part of the Page Rank algorithm for a long time now. The easiest way to explain so anyone can understand is that the number of links you have is reducing with passing[..]]]> http://www.hotseonews.com/link-decay-your-link-profile-might-be-rotting-away.php/feed 0 http://www.hotseonews.com/salespeople-are-evil-even-at-google.php http://www.hotseonews.com/salespeople-are-evil-even-at-google.php#comments Thu, 17 May 2012 17:45:51 +0000 admin http://www.beanstalk-inc.com/blog/?p=4028 If you use a Google product or service to call someone instead of sending them some GMail, that conversation isn’t relevant to Google, at least not yet. I can just picture the sales team at Google are sitting around thinking about how knowing their users, via ana[..]]]> http://www.hotseonews.com/salespeople-are-evil-even-at-google.php/feed 0 http://www.hotseonews.com/9-tools-to-attract-clients-you-havent-heard-of-eat-least-one-of-these.php http://www.hotseonews.com/9-tools-to-attract-clients-you-havent-heard-of-eat-least-one-of-these.php#comments Thu, 17 May 2012 16:27:00 +0000 admin http://www.searchenginepeople.com/?p=26345 Getting new clients into the fold is a daunting task to say the least. Figuring out the types of clients that might fit your skills and abilities and their needs feels almost like finding that needle in the haystack. Using the following tools might be a great way to tra[..]]]> http://www.hotseonews.com/9-tools-to-attract-clients-you-havent-heard-of-eat-least-one-of-these.php/feed 0 http://www.hotseonews.com/evaluating-content-the-good-the-bad-and-the-unprepossessing.php http://www.hotseonews.com/evaluating-content-the-good-the-bad-and-the-unprepossessing.php#comments Thu, 17 May 2012 13:25:27 +0000 admin http://www.searchenginepeople.com/?p=27102 When you decide to hire a content writer, how do you find a "good" one? It is difficult to define good writing and many say you just know it when you see it. That's probably true for someone who is a decent writer or who reads a lot. But what if you aren[..]]]> http://www.hotseonews.com/evaluating-content-the-good-the-bad-and-the-unprepossessing.php/feed 0 http://www.hotseonews.com/google-launches-knowledge-graph-to-provide-answers-not-just-links.php http://www.hotseonews.com/google-launches-knowledge-graph-to-provide-answers-not-just-links.php#comments Thu, 17 May 2012 06:33:49 +0000 admin Google formally launched its “Knowledge Graph” today. The new technology is being used to provide popular facts about people, places and things alongside Google’s traditional results. It also allows Google to move toward a new way[..]]]> http://www.hotseonews.com/google-launches-knowledge-graph-to-provide-answers-not-just-links.php/feed 0 http://www.hotseonews.com/searchcap-the-day-in-search-may-16-2012.php http://www.hotseonews.com/searchcap-the-day-in-search-may-16-2012.php#comments Thu, 17 May 2012 06:33:21 +0000 admin http://www.hotseonews.com/searchcap-the-day-in-search-may-16-2012.php/feed 0 http://www.hotseonews.com/why-canada-will-be-%e2%80%9csorry%e2%80%9d-for-the-canadian-copyright-modernization-act-bill-c-11.php http://www.hotseonews.com/why-canada-will-be-%e2%80%9csorry%e2%80%9d-for-the-canadian-copyright-modernization-act-bill-c-11.php#comments Wed, 16 May 2012 18:46:13 +0000 admin http://www.beanstalk-inc.com/blog/?p=4023 The Canadian government has imposed a limit on Parliamentary debate for Bill C-11: The Copyright Modernization Act which will completely change the way that Canadians interact with web content. While the bill’s proponents state that there are many benefits to the act[..]]]> http://www.hotseonews.com/why-canada-will-be-%e2%80%9csorry%e2%80%9d-for-the-canadian-copyright-modernization-act-bill-c-11.php/feed 0 http://www.hotseonews.com/tired-of-ppc-and-rising-cpas-try-media-buying-instead.php http://www.hotseonews.com/tired-of-ppc-and-rising-cpas-try-media-buying-instead.php#comments Wed, 16 May 2012 16:25:00 +0000 admin http://www.searchenginepeople.com/?p=27058 One thing that I used to always recommend was PPC above Media Buys. Not only could you get a great return, but it was so easy to set up and get live. Unfortunately since the market is saturated with competitors, those nice CPAs get worse and worse each year and sometim[..]]]> http://www.hotseonews.com/tired-of-ppc-and-rising-cpas-try-media-buying-instead.php/feed 0 http://www.hotseonews.com/4-steps-to-doing-keyword-research-for-existing-content.php http://www.hotseonews.com/4-steps-to-doing-keyword-research-for-existing-content.php#comments Wed, 16 May 2012 13:25:00 +0000 admin http://www.searchenginepeople.com/?p=27021 For someone who knows how SEO works, we tend to work in the right order- keyword research then content. In a perfect world, every job that we get would be in the right order. Unfortunately, the role of an SEO typically involves reverse engineering the content on a webs[..]]]> http://www.hotseonews.com/4-steps-to-doing-keyword-research-for-existing-content.php/feed 0